Starting Your Business Archives -

Tips and tricks for makers and articles full of handmade business how-tos!

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5 steps to prepare your craft business for the holidays
Starting Your Business

You may think preparing your craft business for the holidays in August is a bit much, but the truth is your customers are already shopping for the holidays. I know! We’re all thinking of the beach and summer nights at the carnival or by the fire, but believe me – your customers are searching for […]

5 Steps to Prepare Your Craft Business for the Holidays 2022

Choosing an Ecommerce Platform title on laptop screen
Growing Your Business, Starting Your Business

I’m going to come straight out of the gate here with this. For your business to thrive, you must have a way to sell online. I will also bet that choosing an ecommerce platform for your business may be a paralyzing decision. Many of us makers relied on in-person events such as fairs and markets […]

Choosing an Ecommerce Platform for Your Handmade Business

how to finally start selling your crafts online ipad screen on desk
Starting Your Business

So you’ve decided it’s time to get your beautiful, unique creations online so people around the world can purchase them? That is awesome and amazing! Congratulations! I know it seems like a HUGE undertaking, but I’m here for you, and I’ve got what you need to start selling your crafts online.  Take it one step […]

How to (Finally) Start Selling Your Crafts Online

business success stories student testimonials
Growing Your Business, Starting Your Business

The spring class of my Get Online, Grow Online course is coming up on graduation. Their growth and successes during the course have been – in a word – phenomenal! These handmade business success stories should encourage and inspire everyone looking to start a business selling their creations. Since launching the Get Online, Grow Online course in […]

Business Success Stories: Student Testimonials

laptop with glasses and notebook with title how to be successful on Etsy
Growing Your Business

If you’re a handmade seller, you know about Etsy. It’s THE online shop for all things handmade. But just because it’s the online site most people know, doesn’t mean it’s easy to make money selling your products on Etsy. It can be tough to figure out how to be successful on Etsy. How can you […]

5 Ways to Be Successful on Etsy in 2023

Image of a laptop and flowers on a desk with title should you still be selling on etsy
Starting Your Business

There’s no denying that Etsy is the most visited website for handmade goods. If you’re looking for unique, hand crafted anything – you go to Etsy, right? But with recent fee increases and a flooded market, you may be wondering if you should still be selling on Etsy. The short answer is yes! But the […]

Should You Still Be Selling On Etsy in 2023?

A happy face on a yellow balloon held by two hands with title bloom student testimonials
Starting Your Business

To say I’m blown away by the success stories my students are sharing would be an understatement! I was just reviewing some student testimonials, and I am so happy to see the growth. Since launching the Get Online, Grow Online course in 2020, I’ve had hundreds of makers join the Bloom community. So many of […]

Bloom Student Testimonials

your perfect customer where to find them
Marketing, Starting Your Business

Ideal customer. Customer avatar. Perfect customer. These are all different descriptions for the same concept. As a small business owner, you must know and understand the people who are most likely to buy from you. Your perfect customer is not EVERY woman between the ages of 30 to 65! As much as we’d like to […]

Your Perfect Customer – Where to Find Them

a shipping box on a blue background with title my top shipping tips for handmade sellers
Starting Your Business

Do you do a little dance every time you sell one of your products? Hopefully it’s not just me! But after the sale comes through, you still have some work to do. This work includes packaging and shipping your item to its new owner. This part of the process can be confusing if you’re new […]

Shipping Tips for Handmade Products

Blue cash box with dollar bills on top with title accepting payments when selling at craft fairs
Art and Craft Fairs, Starting Your Business

The spring craft fair season is coming up quickly! This may be your first year selling your creations in person. Today we’re going to talk about one of the most important parts of selling at craft fairs – accepting payments. First time craft fair sellers are in for a treat. It’s super exciting to be […]

Accepting Payments When Selling at Craft Fairs

Get the inside scoop on how to prep and pack like a pro for your next market, plus tips for how to get those apps organized for a practically guaranteed acceptance!

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I started my handmade business in 2010, and after setting up my craft table in more school gyms, church basements, parking lots, and fairgrounds than I could count, I realized that I did NOT love the constant ‘weekend hustle’ of setting up at shows nearly as much as I loved meeting the people who would buy my work.

I had this idea that makers like me had to set up at markets and fairs to make money...which was soooo 1997! With social media, blogs, email, and websites, I had the power to reach beyond my little community craft show and expand my reach farther than I could have possibly imagined. 

Fast forward to today, where I have helped hundreds of makers find and connect with people who will actually buy, without having to pop up at a market every weekend.

If you will read on, I’d love to tell you how I can help you find the people who will buy your stuff!

Wife, mom, jewelry maker/ *ahem*  bead hoarder,
and passionate marketing coach for makers at Bloom.

Hi, I'm Lucy.