You may think preparing your craft business for the holidays in August is a bit much, but the truth is your customers are already shopping for the holidays. I know! We’re all thinking of the beach and summer nights at the carnival or by the fire, but believe me – your customers are searching for […]
So you’ve decided it’s time to get your beautiful, unique creations online so people around the world can purchase them? That is awesome and amazing! Congratulations! I know it seems like a HUGE undertaking, but I’m here for you, and I’ve got what you need to start selling your crafts online. Take it one step […]
The spring class of my Get Online, Grow Online course is coming up on graduation. Their growth and successes during the course have been – in a word – phenomenal! These handmade business success stories should encourage and inspire everyone looking to start a business selling their creations. Since launching the Get Online, Grow Online course in […]
There’s no denying that Etsy is the most visited website for handmade goods. If you’re looking for unique, hand crafted anything – you go to Etsy, right? But with recent fee increases and a flooded market, you may be wondering if you should still be selling on Etsy. The short answer is yes! But the […]
To say I’m blown away by the success stories my students are sharing would be an understatement! I was just reviewing some student testimonials, and I am so happy to see the growth. Since launching the Get Online, Grow Online course in 2020, I’ve had hundreds of makers join the Bloom community. So many of […]
Ideal customer. Customer avatar. Perfect customer. These are all different descriptions for the same concept. As a small business owner, you must know and understand the people who are most likely to buy from you. Your perfect customer is not EVERY woman between the ages of 30 to 65! As much as we’d like to […]
The spring craft fair season is coming up quickly! This may be your first year selling your creations in person. Today we’re going to talk about one of the most important parts of selling at craft fairs – accepting payments. First time craft fair sellers are in for a treat. It’s super exciting to be […]
I started my handmade business in 2010, and after setting up my craft table in more school gyms, church basements, parking lots, and fairgrounds than I could count, I realized that I did NOT love the constant ‘weekend hustle’ of setting up at shows nearly as much as I loved meeting the people who would buy my work.
I had this idea that makers like me had to set up at markets and fairs to make money...which was soooo 1997! With social media, blogs, email, and websites, I had the power to reach beyond my little community craft show and expand my reach farther than I could have possibly imagined.
Fast forward to today, where I have helped hundreds of makers find and connect with people who will actually buy, without having to pop up at a market every weekend.
If you will read on, I’d love to tell you how I can help you find the people who will buy your stuff!