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Hi! I’m Lucy.
Chardonnay and vintage finds lover, founder of the handmade jewelry brand bel monili *and* your new guide to making your handmade business WORK online.
Flash back: three years ago. We’re in the throws of the pandemic. People are baking bread, taking walks in their neighborhoods, and wiping down the groceries. (SO GLAD that’s over!)
And as we know, people were NOT going to craft shows or stores in general.
As a seasoned handmade business owner, I thanked my past self every day during the pandemic. “BC Lucy” (BC = Before Covid) created a website and a thriving email list long before the pandemic hit. So I was able to continue to make money and sell my jewelry from home!
But I saw how much my fellow makers were hurting. The ones that relied on craft shows were now completely shut out from making money.
So I decided to use my experience with growing a healthy online business to create a course that could help others do the same.
And The Marketing School for Makers was born! (Although it was called Get Online, Grow Online at the time.)
Disclosure: some of the links below are affiliate links, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase.
I’m thrilled to be opening the doors again this September. I love welcoming new students into the community, and I’m anticipating all the WINS they will experience during their journey.
Let me share a little bit about what the MSFM Fall 2023 class will be working on:
You’ll dive deep to discover and refine your brand identity, and learn how to use your custom branding elements to elevate your website, show booths, and brand collateral.
In this module, you’ll learn how to create content that grabs the attention of your Perfect Customer. Your content will create a constantly growing audience, full of the people who will buy your work.
Get ready to select your email service provider! You’ll learn how to set up the automated sequences and systems that will make the most impact on your business’s bottom line.
In this final module, you’ll discover what social media can do for your business and how to select which channel(s) will work best for you. (Plus you’ll know which ones you can put on the back burner!)
In addition to this A-Z course, you’ll get access to bonus materials that will support your success.
Yes, that’s right – I’ll be holding live (FREE) workshops as the doors open in September! Sign ups for the workshops are available now – go here to sign up!
I am putting the finishing touches on the updates for The Marketing School for Makers, and I cannot wait to share it with a new class of talented makers!
Will you be one of them? Read more about the course and sign up to get notified when the doors open here:
After running bel monili (my handmade jewelry business) for 10 years, I launched Bloom in 2019 to create a community where handmade business owners could learn, grow, and support each other in this wild venture of small business ownership. Welcome to Bloom!