The Marketing School for Makers Fall 2023

Flash back: three years ago. We’re in the throws of the pandemic. People are baking bread, taking walks in their neighborhoods, and wiping down the groceries. (SO GLAD that’s over!)

And as we know, people were NOT going to craft shows or stores in general. 

As a seasoned handmade business owner, I thanked my past self every day during the pandemic. “BC Lucy” (BC = Before Covid) created a website and a thriving email list long before the pandemic hit. So I was able to continue to make money and sell my jewelry from home!

But I saw how much my fellow makers were hurting. The ones that relied on craft shows were now completely shut out from making money.

So I decided to use my experience with growing a healthy online business to create a course that could help others do the same.

And The Marketing School for Makers was born! (Although it was called Get Online, Grow Online at the time.)

Disclosure: some of the links below are affiliate links, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase.

What Is The Marketing School for Makers?

I’m thrilled to be opening the doors again this September. I love welcoming new students into the community, and I’m anticipating all the WINS they will experience during their journey.

Let me share a little bit about what the MSFM Fall 2023 class will be working on:

Rockstar Branding for a Rockstar Business

You’ll dive deep to discover and refine your brand identity, and learn how to use your custom branding elements to elevate your website, show booths, and brand collateral.

Clear Cut Content

In this module, you’ll learn how to create content that grabs the attention of your Perfect Customer. Your content will create a constantly growing audience, full of the people who will buy your work.

Mastering Email Marketing

Get ready to select your email service provider!  You’ll learn how to set up the automated sequences and systems that will make the most impact on your business’s bottom line.

Be a Social Media Rockstar

In this final module, you’ll discover what social media can do for your business and how to select which channel(s) will work best for you. (Plus you’ll know which ones you can put on the back burner!)

The Marketing School for Makers Bonuses:

In addition to this A-Z course, you’ll get access to bonus materials that will support your success.

• Join the private Facebook Community that will be available for the Fall Class only. You’ll meet fellow students and discuss your progress through the course.

• Live Q&A sessions with me! I will be holding regularly scheduled live classes every week. You can ask questions pertaining to the course and work on any blocks or problems you may be facing.

• My database of tech tutorials is worth its weight in gold! From shipping apps to building a website on Square, I will walk you through all those tough techie tasks that you’ve avoided for so long.

• In addition to all these bonuses, I’ll be releasing new bonuses that are just for this Fall’s class! In the past these special bonuses have included product photography workshops, content creation, and more. This session’s bonuses will be announced during the live workshops.

Yes, that’s right – I’ll be holding live (FREE) workshops as the doors open in September! Sign ups for the workshops are available now – go here to sign up!

The Marketing School for Makers Fall 2023

I am putting the finishing touches on the updates for The Marketing School for Makers, and I cannot wait to share it with a new class of talented makers!

Will you be one of them? Read more about the course and sign up to get notified when the doors open here: